Three Tiers, One Methodology

Start free. Upgrade when
the leaks add up.

Free

Starter

$0/forever
  • 1 single-page audit a month
  • 3 of 10 categories scored
  • Summary report with top issues
  • No full-site audits
  • No fix recommendations
  • No competitor comparison
Most Popular

Pro

$49/month
  • 5 full site audits a month, up to 12 pages each
  • 56 heuristics across all 10 categories
  • Desktop, tablet & mobile scoring
  • Behind-login audits — Capture extension & site access
  • Accessibility checks — contrast, labels, alt text
  • AI visibility — how AI crawlers read your site
  • Prioritized fixes with code snippets
  • Fix list export — Markdown & CSV
  • Before/after rerun change history
  • Client-ready PDF export
Agency

Team

$149/month
  • Everything in Pro
  • 12 full site audits a month, up to 25 pages each
  • Bulk sitemap runs beyond 25 pages
  • Unlimited team seats
  • White-label dashboard + reports
  • Client links & portals — one link per client, with open receipts
  • Scheduled reruns with change alerts
  • Portfolio — every client site at a glance
  • Competitor comparisons — 3 per audit
  • Reports never expire

Month-to-month, cancel anytime. Keep access through the end of your billing period.

Plan comparison

Free

Starter

Most Popular

Pro

Agency

Team

Audit Scope

Full site audits per month

—
5
12

Pages per full site audit

—
12
25

Single-page audits

1 a month
Unlimited
Unlimited

Categories audited

3 of 10
All 10
All 10

Heuristics applied

Across your 3 categories
All 56
All 56

Viewports captured

Desktop only
Desktop · tablet · mobile
Desktop · tablet · mobile

Behind-login site access

✓
✓
✓

In-app screen capture (Chrome extension)

—
Multi-screen flows
Multi-screen flows

Audit history

30 days
90 days
Unlimited

Findings & Fixes

Signal Score with category breakdown

✓
✓
✓

Summary + top issues & recommendations

✓
✓
✓

Fix recommendations, prioritised

—
✓
✓

Remediation snippets (HTML / CSS / copy)

—
✓
✓

Persona-based scoring

—
✓
✓

Reruns & change history

—
5 per month
Unlimited

Deliverables & Sharing

PDF export, client-ready

—
✓
White-labelled

Fix list export — Markdown & CSV

—
✓
✓

Shareable client links — no client login

—
—
✓

Client link open receipts

—
—
✓

Client portals — one link per client

—
—
✓

Team

Seats included

1
1
Unlimited

White-label dashboard + reports

—
—
✓

Competitor comparison

—
Up to 1
Up to 3

Bulk URL / sitemap scanning

—
—
Unlimited

Score tracking over time

—
✓
✓

Scheduled reruns with change alerts

—
—
✓

Portfolio — every client site at a glance

—
—
✓

Support

Help docs & guides

✓
✓
✓

Email support

—
48h response
24h response

Priority support & SLA

—
—
✓

Onboarding session

—
—
30 min

What Pro and Team unlock
beyond the free audit

On Pro and above

Remediation Snippets

Generate actual code fixes — HTML, CSS, and copy rewrites — for each flagged issue, ready to hand to a developer.

Competitor Comparison

Audit a competitor URL and score it side by side with yours, category by category.

Persona-Based Scoring

Rate the experience for different user types — mobile-first, accessibility-dependent, first-time visitor.

Reruns & Change History

Run a second audit after the fixes land and get a before-and-after report showing exactly what moved.

Team only

White-Label Reports

Put your studio's mark and colour on the dashboard and every report. Clients see your brand, not ours.

Shareable Client Links

Publish a report at an unlisted link — no login for the client, no PDF attachment, and you can revoke it whenever.

Bulk & Sitemap Scanning

Pull a sitemap from a domain or paste a list of URLs, and audit a whole property in one run.

Scheduled Reruns

Put a site on a weekly or monthly rerun and get one email per run: the score, how it moved, and what appeared or cleared.

Portfolio & Client Portals

Every client site on one screen — score, trend, last run, next run — and one portal link per client listing everything you've shared with them.

The Whole Team

Unlimited seats, with everyone working from the same audit library and history.

Questions Answered

Things people ask before
they paste a URL.

Yes — your audit lives in your account so the report keeps working. We store what the audit needs: the URL, the rendered screenshots, and the findings. We only load pages any visitor's browser could load, and we don't share or resell any of it.

Lighthouse measures what a machine can score: load times, markup, automatable accessibility checks. We read your page the way a first-time visitor does — whether the message lands, where the eye goes, what erodes trust, and what stands between interest and action — across desktop, tablet, and mobile. Run both; they answer different questions. Performance is one of our ten categories, not the whole story.

Two ways in. For staging sites and password-protected pages, add site access when you run the audit — basic auth, a session cookie, or a bypass header. It's used once for that run, stored encrypted, and destroyed the moment the audit finishes. For your app's logged-in screens, our Capture extension photographs the screens you choose right in your own browser — your password never leaves it — and scores them with product-specific categories like task efficiency, system feedback, and onboarding. It's live in the Chrome Web Store — installing takes ten seconds.

The rubric is ours: 56 weighted heuristics codified by Brave People from hundreds of client design engagements. Our engine applies that rubric to your rendered pages and drafts each finding with evidence screenshots attached — so every recommendation traces back to something you can see on your own site.

Any publicly accessible URL works — some teams audit a competitor to see how their own score compares. The full value shows up on pages you can actually change, so we'd spend your first audit on your own site.

Pro and Team are both month-to-month with no lock-in — cancel anytime and keep access through the end of the period you've already paid for. If an audit fails to complete or the report isn't usable, write to us and we'll make it right.

Turn insights into impact.
Fix what matters.

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